Marion in the Press
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Need an experienced, reliable, and remarkably charming marketing professional for your article or podcast? Reach out to us at lane@marionrelationshipmarketing.com.
Digital Marketing for Dentists: How To Report Your Clients’ ROI | AgencyAnalytics
Your dental clients invest a lot into digital advertising, and as a result, they expect to know what they’re getting in return for working with you. But do you know what kind of Return on Investment (ROI) you’re actually getting for them?
Survey: 57% Of Digital Marketing Entrepreneurs Started A Business Due To COVID-19 | UpCity
Few industries were left unaffected by the impact of COVID-19. However, one industry most affected was the marketing and advertising industry. Quarantines, social distancing requirements, and other public health and safety regulations forced closures of many B2C retailers and B2B office spaces.
30 Entrepreneurs Reveal What They Like The Most About The Process of Building Their Venture | CBNation
Building a business venture has a lot of steps, and every entrepreneur has their own favorite among them. It varies from individual to individual. For some, it can be the curiosity to know more and more, while for some it can be the freedom that comes with being their own boss.
We asked Entrepreneurs what they liked the most. This is what they have to say about it.
Building Client Authority to Win the Market | AgencyAnalytics
We’ve all heard the familiar saying, “good things come to those that wait.” And although it can be difficult to remain patient, the results are usually worth it.
“Advertising Champions” with Gregory Kirkham & Lane Rizzardini | Daily Ad Brief
Each week on “Advertising Champions” Digital Edition, our host talks to advertising experts across the country. This week our host speaks with Gregory Kirkham from Wells Digital Media and Lane Rizzardini from Marion Relationship Marketing.
“Digital Champions” with Lane Rizzardini from Marion Relationship Marketing | Daily Ad Brief
Each week on “Digital Champions”, our host talks to digital marketing experts across the country. This week our host speaks with Lane Rizzardini from Marion Relationship Marketing.
How small businesses can use online reviews to their advantage | Review Robin
We’ve compiled a list of ways that small businesses can utilize reviews to boost their marketing efforts from a panel of digital marketing experts.
6 Steps To Find Your Agency Niche | AgencyAnalytics
You don’t *have* to niche your business, but if you want marketing copy that works, you should write it for the smallest viable audience.
We talked to AgencyAnalytics about this in their recent video.
7 Tips to Scale Your Dental Marketing Agency | AgencyAnalytics
Let’s say you’ve been running a successful dental marketing agency for a few years. You’ve got a great list of happy clients and a talented team, but you’re still growing and adding new clients to the roster.
White Label Reporting Software Every Growing Agency Needs | AgencyAnalytics
Imagine being a client receiving two SEO reports. The first is a professionally white labeled SEO report with a clear, strong brand, front and center. The other contains the same data but no branding. Which do you think would have more authority? Which one would you trust more, even if the data was essentially the same?
KPI Reporting Examples to Track Client Success | AgencyAnalytics
Let’s face facts, some clients won’t know what a KPI is. But, educating them on what they are with a KPI report is definitely worth your agency’s time. Once you explain how key performance indicators impact the overall success of your client’s business, they’ll better understand the value your agency is adding to their long-term success.
The most effective lead nurturing channels and tactics, according to marketers | Orrto
Did you know that 80% of new leads never actually translate into sales? That’s a lot of resources wasted on leads that yield no return. However, companies that excel at lead nurturing generate 50% more sales-ready leads at a 33% lower cost.
Meet Lane Rizzardini | Digital Marketing Firm Owner | VoyageDallas
Today we’re excited to introduce you to Lane Rizzardini. Lane is the owner of a Digital Marketing Firm and is also a content partner. Content partners help Voyage in so many ways from spreading the word about the work that we do, sponsoring our mission and collaborating with us on content like this.
How to know if you’re targeting the right audience with your digital marketing efforts – EP #224 | Clicks and Bricks Podcast
In this episode, you will learn the following: 1. How does one stand out in a competitive market? 2. How important is it to know who your ideal client is? 3. How can you guarantee results from your marketing efforts?
50 Marketers Share Their Best Local Business Marketing Tips | ReferralRock
Creating a marketing strategy for your brand is vital to its success. But sometimes, local marketing gets forgotten about, here are some tips to incorporate it into your strategy.
VoyageDallas Podcast: Lane Rizzardini | Marketing Expert & Agency Owner
Over the past few decades, small and medium business marketing has shifted from offline to online and that shift has created massive opportunities for the owners and operators who had the foresight to invest in their digital presence.
Recession-proofing Tips for Small Businesses | Carol Roth
Given the current economic climate, a recession could be ahead, causing even more havoc for small business owners. So, we have asked the CarolRoth.com contributor network of business owners, experts, advisors and entrepreneurs to share their best tips to help make small businesses recession-proof and be able to weather an economic downturn.
Meet Lane Rizzardini | CanvasRebel
We caught up with the brilliant and insightful Lane Rizzardini a few weeks ago and have shared our conversation below.
Meet Lane Rizzardini | Marketing Expert & Agency Owner | Shoutout DFW
We had the good fortune of connecting with Lane Rizzardini and we’ve shared our conversation below.
Exploring half-baked business ideas with Lane Rizzardini | Shoutout DFW
Entrepreneurs often have so many ideas – way more than they can execute on their own. So, we asked the brillaint Lane Rizzardini a few questions. Do you have a business idea that you are too busy to execute on, but that you think is really interesting? What can you share with our audience? Why do you think it would work, how would you start, scale, etc?
Community’s View on Clickbait Marketing | Social Champ
Does Clickbait Marketing Help Brands?: For clients that want to build long-term relationships with customers based on a reputation for quality and honesty, clickbait marketing is the opposite way to go.
Episode 1 with Lane Rizzardini | Alignmentality
On this episode of Alignmentality host Kate Grochowski sits down with Meghan Mack, the President and Chief Experience Officer at ProspectBlue, a specialized recruiting and consulting firm.
The Folks Solving The Problems You Need Solved | VoyageDallas
One of the most important benefits of a thriving small business ecosystem is the myriad of problems of niche issues that can be addressed with dedication and creativity that is almost impossible if the marketplace was only comprise of giant, corporate behemoths.
How Did you Get Your First Customers? | Shoutout DFW
Getting your first clients or customers is rarely easy, but it’s always exhilarating. We asked some of the brightest folks we know to take a stroll down memory lane to talk to us about how they got their first customers back when just starting out.
45 Common SEO Mistakes to Keep Your Eyes on in 2021 | Databox
More than 1/3 of SEOs believe companies over-invest in keywords and under-invest in content. Here are the 40+ SEO mistakes you should focus on avoiding.
10 Trends that Shaped Digital Marketing in the 2010’s | Full Circle Insights
The advent of the Internet, smartphone and social media came in different decades, but the 2010s were not without its seminal moments and trends for digital marketing. In fact, the last 10 years saw the true emergence of social media marketing, mobile marketing and SEO-building content campaigns. Consumers became marketing rockstars themselves through influencer marketing and user-generated content on social media. Marketing automation and machine learning-powered marketing were hallmarks of the 2010s for digital marketing, some say.
10 Most-Tracked Google Analytics Metrics : Experts’ Survey – II | GoodFirms
Regardless of the industry, a business’s online presence has a massive impact on its success. With proper SEO techniques, an organization can optimize its website and rank higher on Google SERPs. Google Analytics helps analysts track visitor engagement, provide an overview of all channels, measure the results of individual marketing campaigns in real-time, compare the data to earlier periods, etc. As we have mentioned in the previous part of the research, GoodFirms surveyed 80+ Marketing Experts worldwide to discover the most important Google Analytics metrics that businesses must analyze to have an extensive understanding of the visitors on their website.
Google bans face mask ads globally due to misleading coronavirus claims | Search Engine Land
Google is cracking down on advertising for face masks during the coronavirus epidemic. The company began banning ads for face masks on Monday.
10 Trends That Shaped Digital Marketing in the 2010s | CMSWire
The Internet, smartphone and social media came in different decades, but the 2010s were not without its seminal moments and trends for digital marketing.