Marion in the Press

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Need an experienced, reliable, and remarkably charming marketing professional for your article or podcast? Reach out to us at lane@marionrelationshipmarketing.com.

6 Steps To Find Your Agency Niche | AgencyAnalytics

6 Steps To Find Your Agency Niche | AgencyAnalytics

You don’t *have* to niche your business, but if you want marketing copy that works, you should write it for the smallest viable audience.

We talked to AgencyAnalytics about this in their recent video.

White Label Reporting Software Every Growing Agency Needs | AgencyAnalytics

White Label Reporting Software Every Growing Agency Needs | AgencyAnalytics

Imagine being a client receiving two SEO reports. The first is a professionally white labeled SEO report with a clear, strong brand, front and center. The other contains the same data but no branding. Which do you think would have more authority? Which one would you trust more, even if the data was essentially the same?

KPI Reporting Examples to Track Client Success | AgencyAnalytics

KPI Reporting Examples to Track Client Success | AgencyAnalytics

Let’s face facts, some clients won’t know what a KPI is. But, educating them on what they are with a KPI report is definitely worth your agency’s time. Once you explain how key performance indicators impact the overall success of your client’s business, they’ll better understand the value your agency is adding to their long-term success.

Meet Lane Rizzardini | Digital Marketing Firm Owner | VoyageDallas

Meet Lane Rizzardini | Digital Marketing Firm Owner | VoyageDallas

Today we’re excited to introduce you to Lane Rizzardini. Lane is the owner of a Digital Marketing Firm and is also a content partner. Content partners help Voyage in so many ways from spreading the word about the work that we do, sponsoring our mission and collaborating with us on content like this.

Recession-proofing Tips for Small Businesses | Carol Roth

Recession-proofing Tips for Small Businesses | Carol Roth

Given the current economic climate, a recession could be ahead, causing even more havoc for small business owners. So, we have asked the CarolRoth.com contributor network of business owners, experts, advisors and entrepreneurs to share their best tips to help make small businesses recession-proof and be able to weather an economic downturn.

Exploring half-baked business ideas with Lane Rizzardini | Shoutout DFW

Exploring half-baked business ideas with Lane Rizzardini | Shoutout DFW

Entrepreneurs often have so many ideas – way more than they can execute on their own. So, we asked the brillaint Lane Rizzardini a few questions. Do you have a business idea that you are too busy to execute on, but that you think is really interesting? What can you share with our audience? Why do you think it would work, how would you start, scale, etc?

Episode 1 with Lane Rizzardini | Alignmentality

Episode 1 with Lane Rizzardini | Alignmentality

On this episode of Alignmentality host Kate Grochowski sits down with Meghan Mack, the President and Chief Experience Officer at ProspectBlue, a specialized recruiting and consulting firm.

The Folks Solving The Problems You Need Solved | VoyageDallas

The Folks Solving The Problems You Need Solved | VoyageDallas

One of the most important benefits of a thriving small business ecosystem is the myriad of problems of niche issues that can be addressed with dedication and creativity that is almost impossible if the marketplace was only comprise of giant, corporate behemoths.

How Did you Get Your First Customers? | Shoutout DFW

How Did you Get Your First Customers? | Shoutout DFW

Getting your first clients or customers is rarely easy, but it’s always exhilarating. We asked some of the brightest folks we know to take a stroll down memory lane to talk to us about how they got their first customers back when just starting out.

10 Trends that Shaped Digital Marketing in the 2010’s | Full Circle Insights

10 Trends that Shaped Digital Marketing in the 2010’s | Full Circle Insights

The advent of the Internet, smartphone and social media came in different decades, but the 2010s were not without its seminal moments and trends for digital marketing. In fact, the last 10 years saw the true emergence of social media marketing, mobile marketing and SEO-building content campaigns. Consumers became marketing rockstars themselves through influencer marketing and user-generated content on social media. Marketing automation and machine learning-powered marketing were hallmarks of the 2010s for digital marketing, some say.

10 Most-Tracked Google Analytics Metrics : Experts’ Survey – II | GoodFirms

10 Most-Tracked Google Analytics Metrics : Experts’ Survey – II | GoodFirms

Regardless of the industry, a business’s online presence has a massive impact on its success. With proper SEO techniques, an organization can optimize its website and rank higher on Google SERPs. Google Analytics helps analysts track visitor engagement, provide an overview of all channels, measure the results of individual marketing campaigns in real-time, compare the data to earlier periods, etc. As we have mentioned in the previous part of the research, GoodFirms surveyed 80+ Marketing Experts worldwide to discover the most important Google Analytics metrics that businesses must analyze to have an extensive understanding of the visitors on their website.

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