Reflections on One Year in Business

Reflections on One Year in Business

Reflections on One Year in Business This was going to be more of an advice list to marketers considering starting their own agency. Then I read James Clear’s year in review and I decided I liked his format better and it would sound less like I’m some sage that knows...
Reflections on One Year in Business

Work Worth Doing is Hard

Work Worth Doing is Hard “It’s nice to be reminded that it’s been hard for other people when they were getting things done that you admired, because it maybe gives you that extra little bit of determination or patience to persevere a little more.” — Edward Norton This...

Small Business Saturday

The Marion Blog Small Business Saturday is November 30th and it’s about that time where everyone is looking for the best ideas for what to do to promote their business. I’ll give you two:     Think of the #1 question people ask about your product or...

The Customer Buying Journey

Everyone talks about the customer journey and how important it is to understand it. And it is important to understand it. We usually visualize it as a funnel (hell we even call it a funnel) or a squiggly line or something. And then we place our Tools or messaging...

Remove The Cover

My wife and I bought our first house and within the first week figured out all three exhaust fans in our bathrooms were really loud and really broken. I, not being the handiest, avoided dealing with it and left it on my honey do list for about a year and a half.  ...

Tools Vs. Strategies

Too often we confuse Tools with Strategies. A good Strategy delivers the right information to customers to help them make the best buying decision for them. It’s based on a tremendous amount of research and a firm understanding of the customer and how they buy...